E-Commerce for Beginners

  • Community Centre Co-working Space 357 Jan Smuts Avenue Randburg, GP, 2196 South Africa

Join me for a session that is going to help you clear up the fog when it comes to setting up and running your online store and making your first online sale. This is a fun and super interactive workshop that will teach you solid techniques that can help you reach your ideal online customer and help you leverage your business and products to make online sales. Please bring your laptop, or notebooks and let's help you take the frustration out of making sales. Max 25 people. Please RSVP to reserve your seat.

Nkhensani Rikhotso is a successful entrepreneur and Head of Digital Design in the E-commerce Department at Edcon, she has passion for helping small businesses while running 2 successful businesses of her own. She has extensive experience in the design, digital and e-commerce space.She recently led up the designs for the new Edgars and Jet e-commerce websites. 

Keypoints:

What content management system should you use to setup your online store?
Payment integration for South African online stores?

The psychology of the online customer?
How to identify and target your online customer?
How to decide what you are selling and how to sell it?

What every e-commerce website should have to help you make a sale?

Bonus: How to gain trust and credibility